Post by ivykhan885 on Mar 7, 2024 13:05:03 GMT 6.5
In most products and services on the market, the branding and sales process is completely separate from the creation and production process. Today we will see in detail what the dynamics and advantages are, also from an SEO perspective, of this distinction known as "white label affiliation". Ediscom, thanks to its performance marketing solutions, can help you increase sales and improve brand reputation . To learn more, please click here . White label affiliation Share on Facebook Share on LinkedIn REQUEST MORE INFORMATION Definition of white label affiliation (offline and online) When talking about selling products and services it is important to consider all the work "behind" the finished product . The transition from seller to customer is the final step of a long journey, which includes research and development, investments, testing, production and distribution. Taking into account the vastness and heterogeneity of the market, to compete in any sector (digital or otherwise) starting from scratch, substantial investments are required, and these alone are not enough to completely exclude
the intrinsic risks of this path. In this context, putting yourself in the shoes of a person who wishes to enter the market and has good initial capital, the possibility of opening a business through white label affiliation must be seriously evaluated for a series of reasons. White label affiliation refers to the strategy of purchasing and rebranding products and services , created by a third-party company, with the aim of reselling them in one's own name and making a profit. To simplify through a practical example, let's consider an emerging fashion brand, eager to enter a market niche with personalized sweatshirts and t-shirts. Through a white label affiliation contract established with a third-party company, dedicated to the production of unbranded clothes Australia Telegram Number Data the fashion brand will subsequently be able to " make " the latter its own, before marketing them to the public under its own name. The power of the brand allows some companies, leaders in their respective sectors, to achieve very high sales rates exclusively through affiliation, completely doing without the production department. What are the advantages of this affiliation? The advantages of a white label affiliation can be many, let's look at some of them accompanied by a brief in-depth analysis: - Reduced investment : as anticipated.
in the previous paragraph, opening a business by relying on a stable and already established network allows you to reduce costs and at the same time the risks linked to a "leap into the void"; - High quality of the product/service : the economy of scale and large investments in research and development are able to offer, first to the affiliate and then to the end customer, high quality products and with a q/p ratio that is difficult to match through alternative strategies; - Absence of investments in R&D : closely linked to the previous point, the absence in the first place of a research and development sector allows for enormous savings on costs in the short and long term, without sacrificing quality and technological development (carried out by your collaborator).At the same time, the skills required for a white label affiliation stop exclusively at the marketing and sales component of the product, lowering the entry threshold to enter on the market; - Less responsibilities in post-sales : dealing only with the final part of the production and sales cycle, affiliated companies do not have direct responsibility.
the intrinsic risks of this path. In this context, putting yourself in the shoes of a person who wishes to enter the market and has good initial capital, the possibility of opening a business through white label affiliation must be seriously evaluated for a series of reasons. White label affiliation refers to the strategy of purchasing and rebranding products and services , created by a third-party company, with the aim of reselling them in one's own name and making a profit. To simplify through a practical example, let's consider an emerging fashion brand, eager to enter a market niche with personalized sweatshirts and t-shirts. Through a white label affiliation contract established with a third-party company, dedicated to the production of unbranded clothes Australia Telegram Number Data the fashion brand will subsequently be able to " make " the latter its own, before marketing them to the public under its own name. The power of the brand allows some companies, leaders in their respective sectors, to achieve very high sales rates exclusively through affiliation, completely doing without the production department. What are the advantages of this affiliation? The advantages of a white label affiliation can be many, let's look at some of them accompanied by a brief in-depth analysis: - Reduced investment : as anticipated.
in the previous paragraph, opening a business by relying on a stable and already established network allows you to reduce costs and at the same time the risks linked to a "leap into the void"; - High quality of the product/service : the economy of scale and large investments in research and development are able to offer, first to the affiliate and then to the end customer, high quality products and with a q/p ratio that is difficult to match through alternative strategies; - Absence of investments in R&D : closely linked to the previous point, the absence in the first place of a research and development sector allows for enormous savings on costs in the short and long term, without sacrificing quality and technological development (carried out by your collaborator).At the same time, the skills required for a white label affiliation stop exclusively at the marketing and sales component of the product, lowering the entry threshold to enter on the market; - Less responsibilities in post-sales : dealing only with the final part of the production and sales cycle, affiliated companies do not have direct responsibility.